Cloud transformation in the telecom industry requires a collective shift, and Dell Technologies has deep experience in guiding telcos as they embark on this journey. Over the last few years, Dell’s Telecom Systems Business (TSB) has led multi-year cloud transformation shifts across leading UAE customers, bringing significant reductions in costs while dramatically fueling business agility.

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In 2024, the International Girls in ICT Day, supported by the ITU, will be celebrated on April 25. For this year’s theme, the discourse will focus on ‘Leadership,’ underscoring the critical need for strong female role models in science, technology, engineering, and mathematics (STEM) careers.

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Amidst the whirlwind of AI-driven transformations sweeping through various sectors, the telecom industry stands as a vanguard of innovation. In an exclusive interview with Telecom Review, Mikhail Gerchuk, the CEO of e& international, offered profound insight into the dynamic landscape of telecommunications, discussing the initiatives, challenges, and future prospects of this evolving field.

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Read more: Navigating Telecom's AI Evolution: Insights from e& international's CEO

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Pioneering the new age of internal communications, du signed a memorandum of understanding (MoU) with ITWORX to launch du Business Hub and bring the internet of tomorrow, to UAE enterprises. The MoU was signed by Hany Fahmy Aly, executive vice president Enterprise Business, du, and Hefez Hamdy, CEO, ITWORX, during GITEX Technology Week, the premier event in the field of information and communication technology in the region.

Powered by ITWORX HUB, the Office 365 intranet as a Service, du Business Hub is intuitive and modern, personalized and mobile to address the needs of employees who are accustomed to new integrated communication. In fact, du Business Hub encourages a community feel; it is intuitive and melds with employee day-to-day business and interactions. This one stop shop integrates enterprise corporate services to ensure that employees have a single solution for all their requirements. In addition, it is mobile and offers a seamless experience across various touchpoints.

""For enterprises, this is a cost-effective all-in-one SaaS offering that brings together all the services and tools needed to boost their operations, competitiveness and productivity. We are proud to sign this MoU with ITWORX; the du Business HUB will act as a one-stop shop for all corporate applications that enterprises can harness to make communicating and working across an organization an enjoyable and engaging experience for all employees anytime, anywhere and on any device,"" said Hany Fahmy Aly, executive vice president Enterprise Business, du.

Commenting on the partnership, Hafez Hamdy, ITWORX CEO, said: ""Businesses thrive on collaboration and communication. Partnering with du is a milestone in our strategy to bring ITWORX HUB to the UAE market. We’re excited to power du Business Hub, which will enable UAE enterprises foster more productivity, collaboration and employee engagement.""

Leveraging the power of ITWORX HUB, du Business Hub is an Office365 Intranet as a Service; a smart, intuitive, and personalized experience fostering employee engagement and productivity. du Business Hub leverages top-of-the-line Microsoft technologies to provide a one-stop-shop for all corporate applications boosting teamwork and collaboration anytime, anywhere, and on any device.

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