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Staying true to its commitment to provide an innovative experience to its customers, Etisalat’s award-winning lifestyle app Smiles has teamed up with the leading online travel portal Cleartrip to provide customers a convenient way of booking their tickets directly on the app.

Customers can book their flights from more than 1,000 airlines with Cleartrip directly on the Smiles app either by using their Smiles points or paying with their credit card. They can also earn one Smiles point for every AED1 spent on the Cleartrip section on the Smiles app. In addition, users can find information on authorized and non-authorized entry zones due to Covid19 restrictions so that customers can keep abreast with the latest updates to make better travel plans.

Commenting on the development, Khaled Elkhouly, chief consumer officer, Etisalat, said, “We at Etisalat are continuously innovating and evaluating ways to bring more value to the growing number of Etisalat’s Smiles app users, which now stands at 2.3 million. With the easing of restrictions on travel to and from the UAE, citizens and residents are keen to travel abroad for leisure or visit family and friends in their home country.

“In partnership with Cleartrip, we can deliver greater value to Smiles customers who now have the flexibility and convenience to book flights on the Smiles app and earn points. Additionally, Smiles users will soon be able to book hotels for their trips abroad as well as for their staycation.”

Meanwhile, Amit Taneja, chief business officer, Cleartrip, said, “Cleartrip has always been at the forefront of travel innovation in the Middle East. We have sought to simplify the travel process through novel means such as our latest offering TravelSafe, which provides detailed travel guidelines for over 200 countries.  As travel restrictions ease, Smiles users will now have the incredible opportunity to book their flights with Cleartrip using their Smiles points.  Etisalat's renowned customer-centric approach is in perfect harmony with our ethos and we look forward to making travel simple for Smiles users.”

Smiles, one of the largest lifestyle engagement programmes in the UAE, has more than 2.3 million customers on-boarded on the Smiles mobile app and 1,000+ participating brands. Smiles offers everyday savings to its members through earn and redemption of Smiles points for Etisalat, partner products and services as well as ‘Unlimited Buy 1 Get 1 Free’ and other discount offers at over 3,000 outlets, on entertainment, shopping, dining, travel, services and wellness experience.

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