At GITEX 2020, Telecom Review spoke to Ayhem Al Zaem, ICT regional sales manager, Middle East and Africa, Red Hat to discuss the company’s participation at the annual exhibition and the measures it took to guarantee business continuity during these challenging times.

Read more: Red Hat shows readiness during and in the aftermath of crises

Marketing data and analytics were always important, but now more than ever organizations are putting emphasis on hiring data experts as the pandemic brings more customers into digital experiences. Related is a one-stop shop that leverages technology, innovation, data analysis, and consumer insights to deliver a tailor-made loyalty program linking brands with their customers. 

Read more: Related’s Rabih Farhat on bridging the gap between brands and customers

Etisalat has proven its leadership in 5G over the past 2 years through numerous milestones that it has achieved ever since it launched 5G commercially in May 2018. At GITEX 2020, Etisalat demonstrated cutting-edge use cases functioning over its 5G network.

Read more: Etisalat’s Saeed Al Zarouni highlights the operator’s 5G journey in numbers

Amid fears over a global economic slowdown from the ongoing coronavirus outbreak, companies like OSN that provide direct-to-home services are best positioned to withstand the storm or even see upside from the crisis. Since the beginning of the global pandemic, OSN has delivered Disney+ to viewers in the region and its new platform, OSN Originals.

Read more: OSN’s Rolla Karam talks adapting content strategy to fit the new normal

5G has become more than just a buzzword and this is particularly evident in the MENA region since 2019. Nokia, one of the region’s most prominent players in the 5G space, has been at the forefront of innovation throughout the development of network infrastructure, be it 2G, 3G, 4G or 5G.

Read more: “Nokia provides superior consultation in all aspects of 5G service enablement with comprehensive...

COVID-19 is still affecting all industries, including telecommunications and wholesale. Preserving a seamless network performance is key to overcome the challenges imposed by the pandemic and adapt to the new norm. Sameh Sobhy, managing director, META region, PCCW Global shared his insights in an exclusive interview with Telecom Review.

Read more: PCCW Global managed to overcome all challenges, says Sameh Sobhy

Sofrecom’s CSR has been a model for many others to follow. The company’s distinguished approach to social responsibility was recognized at the Telecom Review Excellence Awards ceremony. Claire Khoury, marketing, communication and CSR director, Sofrecom tells us why the company won the Best CSR Initiative and how Sofrecom is contributing to digital inclusion.

Read more: Putting the spotlight on Sofrecom’s corporate social responsibility strategy

As OSN’s entertainment network leaps from strength to strength, it is evident that the company is evolving with the major shift in audience behaviours and demands.  As one of the largest players in the regional entertainment industry, OSN shows its commitment to delivering content that inspires viewers and that reflects the world regional audiences experience today.

Read more: “We focus on the customer, not the competition” – OSN’s SVP Strategy

In order to know more about SES’ actions and plans as 2020 comes to an end, Telecom Review spoke to Imran Malik Khan, Global VP Fixed Data, SES Networks discussed the role that the satellite operator has been playing during the pandemic and how it plans to cater to customers’ needs in the aftermath.

Read more: How SES’s Imran Malik Khan sees the world post-COVID-19

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